YAK Agency is engaged in covering the III European Games, taking place in Krakow and the Malopolska region from June 21st to July 2nd, 2023. The agency is working with the International Olympic Committee to manage the communication and content production for Boxing, one of the featured sports.
The boxing competition involves the participation of 319 athletes from 42 different countries and the European Refugee Team. The matches are held in 13 weight categories, seven for males and six for females, from June 23rd to July 2nd. In total, approximately 400 matches are scheduled during the event. In addition to the intrinsic importance of the competition itself, this year's European Games also have significant implications. The top 44 boxers from this competition will directly qualify for the upcoming Paris 2024 Olympics.
The YAK Agency team is responsible for overseeing the press operations at the Arena. The agency also manages the official website of the Boxing Road to Paris, the series of continental and world qualification events leading up to the next Olympics. They ensure that the content is updated in real-time, allowing sports enthusiasts to follow all the news and developments surrounding the journey that will bring around 250 athletes to participate in the boxing tournament in Paris 2024.
In addition to managing the communication operations, YAK Agency also produces and distributes photos, news, and press releases related to this year's European Games. This enables the media to access high-quality materials to enhance their stories and information about the competition.
"We are very pleased to be involved in the European Games. Over the years, we have collaborated on four different Olympic editions and three Youth Olympic Games, but this is the first time we are working on a continental multi-sport event," said Marco Dalla Dea and Giovanni Cecolin, the owners of the agency. "Sport is our passion, even more so than our job. It is an honor and a personal satisfaction to be involved in the qualification journey for Paris 2024."
In conclusion, YAK Agency is fully committed to providing quality media coverage of the III European Games.
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