From advertising to sports business evolution

Instagram SEO: what has changed and how to do SEO to increase your visibility

20 June 2023 By Giulia Scordari

To date, it is crucial to think like an SEO specialist to grow one's presence on Instagram. Why? Because the platform now officially has its own internal search...

Trends

What are KPIs and which ones to monitor in a digital strategy?

14 July 2022 By Giulia Scordari

It is systematic for every Digital Strategist, the customer asks how the communication strategy of the company or brand is performing and a simple summary will ...

Trends

Social media network and Rainbow Washing: support or performative strategy?

6 July 2021 By Giulia Scordari

As every year, Pride Month was celebrated during the month of June as a tribute to the famous Stonewall riots. A month in which the international LGBTQIA+ commu...

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SOS COM: an opportunity to learn about and communicate sustainability

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YAK Agency in Paris 2024 to Communicate the Olympics

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YAK Agency at the 29th edition of the Südtirol Dolomiti Superbike

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