From advertising to sports business evolution

CoVid-19 effect: also the web has to deal with the pandemic

8 May 2020 By Francesca Tessarollo

We have been talking of Coronavirus for months and by now we are all aware that the ongoing pandemic has had an influence on each aspect of our lives as well as...

Trends

BERT, the algorithm that rewards content on the web

31 January 2020 By Francesca Tessarollo

Bugbear and guide at once, Google has been marking the evolution of content editors and copywriters in the last few years (at least when it comes to digital). B...

Mc Donalds VS Burger King diverse strategie per promuoversi tramite la ricerca Google2

Trends

Mc Donald's VS Burger King in Google promotion

19 June 2017

Sia Mc Donald's sia Burger King hanno realizzato degli spot basati sulle ricerche che gli utenti effettuano su Google. Ecco i metodi e i risultati raggiunti.

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